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Tag: Artificial Intelligence

Warm Introduction >>> Cold Outreach

November 29, 2023November 29, 2023

There are two logics in entrepreneurial decision making: Causal and Effectual. Let’s understand this in the context of fundraising. If decisions are made using causal logic, the founder makes a list of potential investors and starts sending cold pitches in hope of a kind reply.  Whereas, effectual decision makers go about finding a mutual connect…

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