Every week, India’s startup ecosystem throws up a surprise, but this week, the spotlight wasn’t on flashy consumer apps or high-burn unicorns. Instead, the biggest cheques quietly flowed into the sectors that actually keep India running: farming, logistics, aviation, and supply chain.
It almost feels like a shift in the startup narrative.
Instead of “What’s the next trending app?”, the question investors are asking is:
“Who is building the backbone of India’s economy?”
From helping farmers make smarter decisions to powering regional flights and modernising freight, these five companies didn’t just raise money, they signalled where India’s next growth story is forming.
With MCA filings awaited, press announcements have already revealed which startups dominated the funding charts this week. And the list says a lot about where the smart money is heading.
🥇 1. AgroStar – ₹266.13 Cr
Company: Ulink Agritech Private Limited
Sector: Software
Founded: 20 Oct 2008
Location: Pune
Round: Funding
Investors: Just Climate, Avishkaar Capital, Bertelsmann India, Evolvence India, Chiratae Ventures (IDG), Hero Enterprise Partner Ventures & others
Why this deal stands out:
AgroStar continues its push to become India’s largest digital farmer platform. This mega cheque signals investor confidence in scalable frontline AgriTech.
🥈 2. TractorJunction – ₹150.59 Cr
Company: Farmjunction Marketing Private Limited
Sector: Industrial Machinery
Founded: 02 Aug 2019
Location: Alwar
Round: Series A
Investors: Astanor, Info Edge Ventures, Omnivore Partners
Why this deal stands out:
Series A rounds of this size are rare in rural commerce. TractorJunction is emerging as a strong digital backbone for farm equipment discovery and sales.
🥉 3. Star Air – ₹150 Cr
Company: Ghodawat Enterprises Private Limited
Sector: Airlines
Founded: 26 May 1995
Location: Bengaluru
Round: Series B
Investors: Micro Labs, Deepak Agarwal & Other Undisclosed Investors
Why this deal stands out:
With regional air travel rising, Star Air is strategically positioned to serve Tier-2/3 routes. This investment boosts infrastructure-led mobility initiatives.
4. Pidge – ₹120 Cr
Company: Pidge Technologies Private Limited
Sector: Software
Founded: 30 Nov 2018
Location: New Delhi
Round: Funding
Investor: La Vida es Chula
Why this deal stands out:
Pidge’s AI-enabled logistics stack is increasingly relevant in India’s same-day delivery landscape. This funding will help deepen enterprise integrations.
5. Agraga – ₹100 Cr
Company: Virya Logistics Technologies Private Limited
Sector: Air Freight & Logistics
Founded: 05 May 2021
Location: Mumbai
Round: Pre-Series B
Investors: Bajaj Finserv Group, IvyCap Ventures & Angel Investors
Why this deal stands out:
Agraga is digitising global & domestic freight workflows, an industry ripe for tech overhaul. Investors clearly see long-term value in next-gen supply chain platforms.
Weekly Insight: Where Is the Money Flowing?
- AgriTech & Farm Commerce dominate with two major deals.
- Logistics & supply chain tech remain hot, backed by enterprises needing efficiency.
- Aviation funding returns, signalling renewed interest in regional connectivity.
- Investors continue backing mission-critical, operational sectors, not vanity consumer apps.
To stay ahead of India’s startup funding pulse, keep tracking upcoming MCA filings and deeper deal insights on PrivateCircle, your fastest window into verified startup data.