Introduction
SatoriXR helps enterprises train better, sell faster, and innovate smarter with its AI-powered extended reality (XR) platform. By combining artificial intelligence with immersive 3D technology, SatoriXR allows businesses to:
- Speed up workforce training
- Improve product understanding
- Create engaging 3D experiences for complex machines and processes
With operations in India, the EU, and the US, the platform targets Industry 4.0 needs in manufacturing and automotive. Its AR/VR tools enable design reviews, remote training, predictive maintenance, and immersive product demos, bridging the gap between complex engineering and clear understanding.
Company Snapshot
About the Company
Founding Story & Mission
SatoriXR was born from a simple yet powerful observation by Mahesh Ramamurthy: enterprise customers engaged far more with immersive 3D product demonstrations than with traditional static presentations. Recognizing the potential of AR/VR to enhance decision-making, he co-founded the company with Jayanth Purushottam in May 2022.
The company’s mission is to help clients move “from confusion to conviction” using augmented, virtual, and mixed reality solutions that make learning, training, and customer engagement faster, more intuitive, and measurable.
What SatoriXR Offers
- Digital Twin Creation – Plan and adapt factories and products in virtual 3D before execution
- Custom XR Software – Training, sales, and operational tools built for enterprise use
- Immersive Sales Tools – Shorten sales cycles and boost buyer confidence
Founders & Leadership
- Mahesh Ramamurthy – Mechanical engineer with expertise in product design, technical marketing, and solutions architecture. Founder of Vibromech Advanced Technologies, specializing in industrial vibration and noise control. Frequently represents SatoriXR at Industry 4.0 forums.
- Jayanth Purushottam – Co-founder with experience in enterprise technology solutions, product management, and industrial systems integration.
Focus & Customers
SatoriXR specializes in enterprise-grade XR solutions for:
- Automotive OEMs – Design validation, assembly-line training, and customer experience demos
- Industrial Manufacturing – Maintenance simulations, equipment operation training, virtual factory tours using SatoriXR technologies
Notable collaborations include Daimler Trucks and Mercedes-Benz, where XR workflows have helped:
- Reduce design iterations
- Shorten technician onboarding time
- Enhance customer product education, a testament to SatoriXR’s efficacy
Market Position & Why It Matters
Category Tailwinds
- Rapid adoption of AI + XR in enterprise environments, especially for digital twins, immersive training, and operational visualization
- Industry 4.0 acceleration in manufacturing and automotive is creating demand for cost-efficient, scalable, remote training tools
Early Traction
- Built credible OEM partnerships within two years of inception, showcasing SatoriXR’s potential
- 20-person deep-tech team despite long enterprise sales cycles
- International presence enabling multi-region growth opportunities
Conclusion
SatoriXR is part of a new wave of Indian deep-tech startups, as profiled on PrivateCircle, that are building globally competitive solutions in industrial XR. With a differentiated AI + XR platform, early success with marquee clients, and strong roots in the IIT Madras innovation ecosystem, the company is well-positioned to capture a rapidly growing global market.
Its next stage of growth will hinge on:
- Publishing ROI-driven case studies
- Expanding its customer base beyond automotive into new realms using its SatoriXR platform
- Converting pilot programs into enterprise-wide deployments
If executed effectively, they could emerge as a category-defining XR solutions provider for Industry 4.0 worldwide.